Cookie Policy

1. Introduction

NatureUp Health (“we,” “our,” “us”) uses cookies and similar technologies to operate this website, improve user experience, and provide certain services (such as embedded videos and booking forms).

This Cookie Policy explains what cookies are, which ones we use, why we use them, and your rights under GDPR and CPRA.

2. What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help websites function properly and provide information to site owners.

3. Types of Cookies We Use

  • Essential Cookies

    Required for the site to function (e.g., remembering consent preferences, keeping forms secure).

  • Analytics Cookies

    We use Google Analytics to understand how visitors use our site (e.g., which pages are popular, how users arrive). Data is aggregated and anonymized.

  • Functional/Embedded Content Cookies

    • YouTube: when you watch embedded videos.

    • Calendly: when you schedule an appointment.

  • Marketing/Advertising Cookies

    • Meta (Facebook) Pixel: to measure and improve ads.

    • MailerLite: for email signups and newsletters.

4. Cookie Duration

  • Session Cookies: erased when you close your browser.

  • Persistent Cookies: remain on your device for a set period (usually 6–12 months) unless deleted.

    We keep non-essential cookies no longer than 12 months, after which they expire automatically unless renewed by your consent.

5. Legal Basis

  • Under GDPR, we only use non-essential cookies (analytics, marketing, social embeds) if you give us consent.

  • Under CPRA (California), you may opt out of the “sale or sharing” of personal information, including certain tracking cookies.

6. Managing Cookies

You can:

  • Change your preferences at any time through our cookie banner or settings link.

  • Block or delete cookies in your browser settings.

  • Opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

7. Updates

We may update this Cookie Policy to reflect changes in our practices or legal requirements. Last updated: October 2025.

8. Contact

If you have questions, contact us at: info@natureuphealth.com